Ogilvy & Mather                                                                                                                                                                                              
New York, N.Y. 
Digital Strategy Intern                                                                                                                                                                                     
June – August 2012

- Created the comprehensive digital strategy for the OgilvyCULTURE practice
- Managed and refreshed all web properties; created additional channels such as an Instagram account and Facebook business page
- Created contact plans and managed CRM database of 1,000 leads
- Assisted in planning OgilvyCULTURE’s annual industry cross-cultural conference


TBWA\Chiat\Day                                                                                                                                                                                         
Los Angeles, Calif.
Digital Production Intern                                                                                                                                                                                 
January – May 2012

- Introduced and pitched original, digital interactive concepts for Qatar Foundation website overhaul
- Created comprehensive deck about Qatar to be distributed to all new account members
- Tabulated several engagement scores for online Nissan communities and provided both industry and personal insights
- Compiled assets to be archived on TBWA’s content management system


Pearson Education                                                                                                                                                                           
Upper Saddle River, N.J. 
Marketing and Social Media Intern; Freelancer                                                                                                                                                                          
June 2011 – Present

- Conceptualized social media plan for this Fortune 500 company’s Brady Books division. Grew Facebook business page by over 1,000 fans
- Created pilot program for Brady Books’ online presence with built-in benchmarks and metrics
- Perform customer service operations and make accurate referrals
- Redesigned flyers and distributable material with updated branding


The BoatYard Grill                                                                                                                                                                                             
Ithaca, N.Y. 
Social Media Manager                                                                                                                                                                              
January 2011 – April 2013

- Created comprehensive social media plan for this upscale restaurant. Grew Facebook business page by over 2,500 fans and Twitter account by 300 followers
- Generated $2,000 ROI with first-ever college special night
- Responsibilities included daily management, fostering customer engagement, creating promotions, and buying advertisements
- Researched and created rewards card program for frequent guests


Wyckoff Patch                                                                                                                                                                                                          
Wyckoff, N.J.
College Correspondent/Reporter                                                                                                                                                
January 2010 – September 2011

- Wrote a college-based column on the website called “Leaving the Bergen Bubble"
- Reported on local businesses during the summer months
- Responsible for reporting, copy editing, and meeting strict deadlines


Wainscot Media                                                                                                                                                                                        
Montvale, N.J.
Marketing Intern                                                                                                                                                                                               
May – August 2010

- Created five different databases for the company’s revamped regional luxury magazine websites (Health & Life)
- Weekly blogger for Wainscot’s how-to social media blog, LocalSocial Connexion. Taught readers the do’s and don’ts of small business social networking
- Assisted in managing social media accounts and event planning


RetroGraphics Publishing                                                                                                                                                                      
Bergenfield, N.J.
Personal Assistant/Cataloger                                                                                                                                                                           
May – August 2009

- Assisted in cataloging hundreds of images using Adobe InDesign
- Updated office computer hardware and network to Windows 7
- Completed contracts and miscellaneous post-sale paperwork
- Worked in QuickBooks with invoices
- Assisted in general clerical duties